AMC Theatres this week launched new pricing for tickets at its AMC CLASSIC 12 in Missoula.

Stephen Colanero, the chief marketing officer for AMC, said the theater chain will sell tickets for $6.69 for movies starting before 4 p.m., and $5.99 for movies that play between 4 p.m. and 5:25 p.m.

Tickets for shows starting after 5:30 p.m. will fetch $8.99.

“Going to the movies is a time-honored tradition that movie-lovers of all ages can enjoy, and at AMC, we are always looking for opportunities to make the experience not only more enjoyable, but also more accessible,” Colanero said in a statement.

In addition, moviegoers at AMC CLASSIC Missoula 12 can also catch extra savings on Tuesdays with $5 Ticket Tuesdays and a $5 concession deal, including a small cameo popcorn and drink.

“This value allows our guests to enjoy the full AMC experience and reminds them about the unique thrill of going to the movies,” said Colanero.

AMC also offers Stubs A-List, offering guests with up to three movies per week for $19.95. That includes IMAX at AMC, RealD 3D, and BigD.